CSAT Marketing
If you work in marketing, you can greatly benefit from using knowledge of customers’ loyalty levels to solve tasks. In the marketing department, you can use this knowledge t
- Identify customer types
- Target marketing campaigns on the basis of customer loyalty
- Improve newsletters
- Target sales campaigns
- Support the sales process
- Encourage more good reviews
Personalized marketing with CSAT and knowledge about your customers' loyalty
CleverInsight CSAT is a fantastic tool for those who want to personalize and target their marketing more effectively. Get inspired on how CSAT can help you if you work in marketing here
Customer groups
Divides the company's customers according to loyalty levels. This provides the marketing department with an obvious opportunity to target communication.
The target group
Examine your promoters more closely and find common characteristics. In marketing, you can then go for a more well-defined target group and target the communication to them.
Recommendations
Encourage loyal and satisfied customers to recommend your business to others. For example, you can urge these customers to promote your business on social media.
Offer
Customers who are defined as satisfied but disloyal will often go after the good deals from you and your competitors. In this case, it's often about marketing your good offers.
Additional sales
Marketing campaigns targeted at promoters is largely about getting them to buy even more products or services from your company. There is a high probability that they will do so.
Put out the fire
The faster you identify dissatisfied and disloyal customers and address their objections, the greater the chance of converting and retaining them.
CleverCXS – Smart Software for the Marketing Department
CleverInsight offers the CleverCXS cloud solution, making it easy and clear for the marketing department to create and strengthen a more targeted marketing effort based on insights into customer loyalty and satisfaction.
Use Data in Marketing
In the marketing department, with our CleverCXS solution, you can monitor the development of customer loyalty and much more, while actively using specific results down to the individual customer level. Knowledge of customer loyalty levels will quickly become an essential tool in your marketing efforts, if it isn’t already.
Order a presentation
At CleverInsight, we are happy to provide you and your marketing department with a no-obligation online presentation of the CleverCXS system. You can request a presentation by using the “book meeting” function here on the page, or you can contact us through other means
The 3 degrees of loyalty
Understand how knowledge of customer loyalty can be used - Consulting
At CleverInsight, we have over 10 years of experience with CSAT and customer loyalty. Over the years, we have helped many companies understand and utilize this insight in their business.
Consulting services
In addition to offering our CleverInsight software solution, we and our partners also provide CSAT and customer loyalty consulting services. Our experience enables us to quickly and accurately guide your company on how this insight can create value both in management and across other departments of the company.
Starting point in your marketing
As consultants, we always start with your company and the marketing you currently have. Together, we can define different goals that insights into customer loyalty can help you achieve in the marketing department. Additionally, through ongoing consultations, we can help analyze the results and assist in targeting your marketing efforts. Get more out of your marketing budget—talk to us and learn how CleverInsight can help.
Contact CleverInsight
If you are interested in learning more about how measurements of customer loyalty, CXS, CSAT, and employee satisfaction & well-being can be implemented in your company, we are ready to provide you with a non-binding introduction. If you are already looking for a solution, we are of course also ready to present our user-friendly, Danish-developed system to you. Call, write, or book a meeting right away.